Challenge

With the key message "Wake up Dragon energy", Rong Do brand needed to increase brand awareness, engagement with online user and build up brand love.

Audience

Users from 13 to 22 years old who are interested in sport, lifestyle and entertainment are selected audiences for developing fan base of Rong Do

Idea

Intensively communicate to users key message of this phase: WAKE UP DRAGON’S ENERGY on Facebook

Our Solutions

Build up a loyal community of Rong Do on Facebook

Develop 02 game applications on facebook to increase enagegement with users

Campaign Results

Over 11.000 user logged-in to play game application

Actions

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